May 10, 2017

You probably remember those 90’s Dad Wallets…

They were pretty hard to forget.

The sheer mass was nothing short of astonishing and it was a complete wonder as to how anybody could find anything in them.

The leather bifolds and trifolds seemed to be able to hold every single receipt of every purchase that had been made in the last 11 months. Countless credit cards, AAA cards, and gift cards overflowed from its creases — not to mention the entire album of wallet-sized family photos.

It’s really no surprise that those leather bricks lodged in the back pockets of men’s pants all over the world were the cause of many back pains and hip joint stress. Medically speaking, sitting on hefty wallets causes a structural imbalance in the musculature of the lower back straining the quadratus lumborum muscle.

Most of us just know this as discomfort — and we all know it’s no fun.

Luckily, debit cards have slowly eaten away at our need to carry cash and our smartphones now hold thousands of pictures, relieving our billfolds of their photo-album-holding duties.

With all of this, wallets have been able to get slimmer and slimmer — but that’s beginning to reach another level, as people have begun taking pride in finding the hacks that make our everyday carry that much more manageable.

People are constantly racing to get the most functionality out of the least space, maximizing the utility and minimizing the carry.

Finding the tips and tricks to carry less but always have what you need tends to have a virtuous cycle — and for most people, it starts with wallets.

This is where the idea of modularized wallets comes into play. In stark contrast to the bloated ones of years ago, slim front pocket wallets have become increasingly popular and increasingly customizable, allowing you to use the wallet exactly how you need to.

Take The Ridge, for instance:

  1. It’s not faux leather — Not only is it not the worn-in leather that defined the 90s, The Ridge comes in titanium, polycarbonate and carbon fiber.
  2. It’s flexible — With the ability to have a money clip, elastic strap, interchangeable screws, and bands, The Ridge is modularized to be exactly what you need.
  3. It’s RFID-blocking — Old wallets don’t have RFID blocking technology to protect your credit cards from scammers. You know what they say: It’s better to be safe than sorry!

Long story short, we’ve come a long way when it comes to what we’re carrying with us every day. Ridge Wallet was created as an option for people looking for minimalism without compromising functionality—and it’s definitely not your father’s wallet.